I see you..and walk away

When I first saw your face, I couldn’t look away

In a crowd of hundreds, my eyes found their way

I could close my eyes with ease, knowing I wouldn’t lose you

The addiction grew stronger and stronger as  time flew

You absence made my eyes long for you, the wait itself was beautiful

You made me patient for I knew the reward would be blissful

I see you today hoping to not find you there

When my eyes lay on you, I pretend like you were never there

I see your face today, yet don’t find you in it

I see someone who I never knew lied within it

I see you today, and with peace,  I look away

My memory is short, I forget you and walk away

Look Away

Gucci VS Guess – Trademark Infringement

Ideally, I wanted to write about something I can personally relate with. It was hard to consciously look for a topic that will help you achieve that. I was lucky to stumble upon a trademark infringement case that is in early stages of trial. I am referring to the lawsuit filed against the popular fashion apparel brand “Guess” by an industry leading brand “Gucci”. Like many men, I am not the one who can differentiate between two women bags, as far their brand goes anyway. As you read on, you will realize this is especially true for some of the products of these two brands. I was out shopping with a friend, and I remember making a joke about she spending a lot of money on just a purse. I remember saying, “So what if it’s Gucci?” She responded “You won’t understand, and, it’s not Gucci, its Guess”. Apart from my ignorance about women apparel, there is a good reason for my mistake. As it turns out, there are a few similarities between some of these company’s product lines that has inspired this lawsuit.  Guess is being accused of specifically ripping off four designs: Gucci’s green and red stripe; the interlocking “G” pattern; the square “G” and the brand name’s delicate script font. To better understand why these claims might have some significance, lets look at a few pictures.

Gucci LogoGuess Logo  

(Notice the font in the last two images)

Gucci has been a registered trademark since 1969. The brand was first used in 1953.  It’s fair to say that Gucci is a very well reputed brand in the fashion and apparel industry. It has made its mark for its unique designs and as being one of those most luxurious brands in the market. When dealing with trademark infringement cases, we discussed in class that the plaintiff will need to prove famousness of the product/brand in question. Gucci has this base covered. Whether people can afford to buy its products or not, they are well aware of its existence. Because Gucci is such an established name in the industry, it’s fair to assume that people are likely to recognize the “G” as well as its logo font. With that in mind, let’s looks at what elements of this case could be significant during trial. The traditional legal standard is to see if the product in question is likely to cause confusion. Five of the following facts can cause that to happen. Let’s start with the first, similarity of the marks. In my opinion, this is the most significant in this law suit. The logos of the two brands are similar in my opinion. The pictures above demonstrate that similarity. If a person looks at a product from the two brands with their respective logo on it, it’s difficult to differentiate between the two. One is likely to confuse one for the other. However, this would arguably work against Gucci, since Gucci is a more established brand with unparalleled stature. As far as the similarities of products go, Guess could be in trouble with one of the shoe designs. The picture below shows shoes from Guess (on the left) and Gucci (on the right). It’s easy to see why Gucci thinks its designs have been blatantly copied by Guess. Further, Guess had gone on record by saying it was embarrassed that their design was very similar. However, I am not sure if an apology would suffice in court. I mentioned above that Federal courts require the companies to prove famousness of their product lines. For reasons mentioned so far, Gucci should not have that problem. Their trademark is registered for a long time, the market value of their product lines is well known, most people associate words like exclusive, luxury with Gucci.

Gucci has a strong case as far as likelihood of dilution goes as well. It can be argued that Guess may have designed their logo with the intent to confuse their customers. Unless someone is an expert, his confusion in recognizing the Gucci from a Guess product may result in blurring. Further more, a Guess product may well remind the consumer of a Gucci product. He/she may buy the product because it looks similar to Gucci. If this is the case, then Guess is definitely guilty of trademark infringement. In fact, they have arguably earned monetary benefits as a result of this infringement. Tarnishment is one of the ways of proving blurring. But I don’t think this is applicable in the case of Guess. Guess does not seem to have any intention to tarnish Gucci’s image. Guess is actually doing the opposite but taking advantage of Gucci’s brand value. Gucci can argue that Guess is trying to tarnish Gucci’s brand since Gucci’s quality if superior. In my opinion, this might be difficult for them to prove. What is quality? Who decides what good quality is? Moreover, the price range of Guess products is significantly lower than that of Gucci.

The price factor is something that Guess is using as its defense though. According to their lawyers and executives, consumers can never confuse Guess with Gucci because of the pricing. I looked it up and there is a considerable difference between the two. While you can get a Guess product for $100-$150, Gucci will empty you pockets by about $700 to $1000. I can see their point from a marketing perspective. The target audience for both products is totally different. People who tend to buy Gucci will never buy Guess. It’s a status factor for them. However, this does not mean that Guess can’t gain some customers because their products are similar to a high end brand. Moreover, Guess claims that Gucci has taken too long to file a law suit. There exists a provision in trademark infringement defenses, they if the plaintiff takes unreasonably long to file a law suit, the infringement can’t be claimed. This is called “estoppel”. I am not very familiar with this concept, so I will refrain from giving a personal opinion that may or may not be based on law.

This law suit directly relates to things we have discussed in class and I am curious to see the outcome. It’s going to be a while, but, I am going to try and follow this case till a decision is made.

Main Article

http://www.huffingtonpost.com/2012/04/05/gucci-guess-trademark-lawsuit_n_1405784.html

Other Sources:

http://marklaw.com/trademark-glossary/D-F.htm

http://www.bornrich.com/gucci-guess-war-luxury-brands.html

http://cyber.law.harvard.edu/metaschool/fisher/domain/tmcases/gucci.htm

A Plan, Just for You

I have a plan to make you smile,
Even go that extra mile
Dance with you all night,
Whisper to you, as you hold me tight

I have a plan to take the plunge
Do that blindfolded, I know is a big lunge
Place my trust in your hand
And feel most vulnerable on this land

I have a plan to write a song
And hope that you sing along
Make mistakes along the way and go wrong
Just so that you hold my hand, and tell me to be strong

I have a plan to feel stupid again
Walk along the lane full of pain
Build memoies all over with you
And feel that the whole experience is new

I have a plan to just find you, the only one
Make room in my heart for just you and no one
I will burn what lies within me, empty myself for you
Which will be the beginning of the end of this plan
…That I made just for you!

Final Encounter With The Devil

Longed all day to see that face
Now I Run away like I am in a chasse
It was after you revealed your true side
I looked for places where I could hide
Did all I could to get away
Masked my soul with the devils veil

I wanna see those eyes again
I promise I wont feel any pain
For all that you didn’t do in the past
I wish for misery on you that’ll last
Having walked the high road for a while now
Its time for me to join the other side now

Know of thousand ways to put you to shame
But I know I would never be the same
I am only wearing a devils veil to hide in
I cant turn into you, no matter how hard Im trying
I still want to see you as my true self
So that, I can finally walk away with just myself

Business Law Blog from my Class

IT Failure Case: Marin County vs. Deloitte Consulting LLP, SAP America Inc and Ernest Culver

 

As I started searching for a topic for the blog, I wasn’t quite sure what to expect. After several minutes of using Google as effectively as I could, I stumbled upon a case that could help me in my professional career. I came across a litigation case involving a software consulting firm and their client (http://www.marinij.com/sanrafael/ci_20090038). Upon understanding the case, I used other sources to confirm the details of the case. In this litigation, the software consulting firm is Deloitte Consulting LLP and the client is Marin County Office in California. The software in question is called SAP. Before I get into the details, let me briefly explain what SAP does. SAP offers a variety of software solutions for large businesses and organizations that include cloud computing, financial software’s, CRM (customer relationship management) applications, information management, database solutions and many more. The important thing to understand is that they have a general software application for everyone that needs to be customized for a specific client. This is usually done by software professionals that have acquired SAP training or have experience working with it. So, not very often can you just purchase the software and install it and be done. It needs work.

In this case, Marin County filed a couple of lawsuits against the consulting firm and SAP because the software installed did not work as they expected and they had to move to another solution, which cost the County additional money. According to the county, Deloitte Consulting used them as “guinea pig” to test out their installation methods and the work they did was shoddy. In addition, they believed that the firm bribed the auditor (Ernest Culver) of the program to hide the problems in the project by offering lavish meals and job promises. This should be a good time to mention that Ernest Culver quit the county job and started working as a SAP Sales executive in middle of this project. Supervisors of the county sued, seeking $30 million in one suit against Deloitte, and then claimed racketeering in another, seeking treble damages, or $90 million in a case that named Deloitte, SAP and Culver.

The litigation dealing with racketeering was dismissed by the US District court based on the grounds of plausibility problems. Also, the court did not entertain claims against SAP based on the fact that SAP had advised Marin of the possible problems with the ‘design” in the software customization by Deloitte consulting that could result in re-implementation of the software. I personally agree with this. SAP is a vendor of the application but is not responsible for applying it for Marin or even installing it. If some third party failed to install or use the software for their clients incorrectly, SAP should not be held responsible. SAP is by no means an agent or not even an independent contractor for the county in this case. It’s a mere vendor of a product. As a result of dismissal of the claims, the county re-files the case, but, excluded the racketeering charge.

One of the very obvious issues to me in this case is the fact that Culver seemed to have breached his duty of loyalty towards Marin County. Culver was an auditor for the project and had the responsibility of making sure the software application worked as expected which in turn decided whether Deloitte would be paid or not. From the evidence available it seems like Culver and SAP had some sort of an agreement that he would be hired by SAP if he bought in more money from Marin to SAP.  He is also blamed of concealing project problems from Marin County. This is a clear breach of his fiduciary duties. I am confident that Marin County will get a decision in their favor in the case against Ernest Culver since Ernest Culver was an agent when the project started and owed all fiduciary duties to the principal.

On the other hand, Deloitte consulting firm in this case seems to be independent contractor. Like in most business transactions of this magnitude, this project must have had a contract between Deloitte and Marin County. From my knowledge, it is very common for a client to do “Acceptance testing” as a part of approving/accepting software into their system. I didn’t read anything about this in the case. However, if Deloitte was paid in full, it implies to me that the acceptance testing was done, but perhaps not as effectively. If it wasn’t, it should have been. When you install SAP in your system, it is a huge step. You clearly have to know what you want out of the system and you cannot rely on a third party alone. You should know your requirements and have to work closely with the consulting firm at every step.  This may go against Main County. Having said that, it is important to see what clauses exist in the contract in case of a failed deployment of software. This is a learning lesson. When you assign projects to independent contractors, it is imperative that you design a solid and a strong contract to cover your bases. Normally, Deloitte will not owe and fiduciary duties to Marin county unless the court thinks they are agents, which in my opinion is unlikely.  Marin County has a pending case against Deloitte for fraudulent inducement of contract, breach of contract and breach of express or implied warranty.

Lastly, SAP did not appear much in the claims filed by Marin. The exception was when Marin claimed the SAP bribed the auditor, Culver. Normally, SAP would not be responsible for failures of any “SAP project”. As I mentioned before, SAP is generic industrial software that has to be highly customized for each client.  However, one of the judges inferred that Marin had an arguable claim that Culver did get bribes or had some sort of an agreement with SAP.  In my opinion though, SAP was also not an agent to Marin. Hence, the laws on agency-principal definitely don’t apply, in my opinion. There is a pending case against SAP based on breach of fiduciary duties though. I don’t think Marin can be held accountable. Sure, they did something immoral, which his bribe Culver. But it was Culver’s duty as an agent to do the right thing (for Marin).

 

I learned three things from the above case. One is very clear. What seems immoral on part of an employee/agent can also be illegal. This is referring to lavish lunches and trip enjoyed by Culver on SAP’s expense based on the understanding that they could be mutually beneficial to each other. Also, when dealing with an independent contractor you need to take legal advice when structuring a contract. You need to have provisions for warranty and service after the delivery date. The requirements must be clearly defined and the expectations should be set right at the outset. Lastly, when you are dealing with something that’s not your staff’s expertise, it might be worth hiring another consultant who can constantly monitor the project (SAP in this case) implementation.

The Lull Has Passed

The absence of the storm surprised me

Foolish was I to think  I had escaped just in time

Little I knew it was just just a lull

Preparing to unleash its fury and crush my skull

I enjoyed the calm and the serenity instead

Breathing calmly without a tear being shed

I feel it raging towards me now, with all its might

All I can do is find something to hold tight

I smile because  I knew you would come for me

Faith is holding my hand, I know I will be set free

I hope the storm heads towards you next

It rushes so fast, that it will leave you perplexed

I warn you now for you will not be prepared

When it drops the pieces of me on you that are still flared

Not Far Enough…

With fear in my heart and pain in my soul

I took off not knowing where I wanted to go

Some place far, some place new

It would be in vain, little I knew

I stopped to rest and take a breath

Hoping to talk to new experiences I met

Soon it caught up to me; I felt its breath on my ear

I took off once again, with no time to shed a tear

I am losing my strength with every mile

But I keep running away still with a smile

I will have to give up soon and come to an abrupt stop

Embracing those who follow me, in their arms I will drop

Till then, I will keep running with a hope in my heart

To lose them forever and finally have a fresh start

Farewell 2011!

As I enjoyed the first meal with my family on the first day of the year, I felt at peace. I reflect on my past very constantly, but, the new years eve or the first day of the year seems to be a popular time for reflection. I might as well join the band wagon.

I am left with two choices here, like most people are. I could either focus on how this year has presented me with unpleasant surprises or thank god for all that has gone my way. There is a strong “natural”  force that’s pulling me towards doing the former. But, it doesn’t seem to sit well with me. I am surprised to say, I actually don’t think I have gone through something  drastically bad. Dont get me wrong; By conventional standards and wisdom, people will argue that I have undergone something life changing. And I probably have. But I dont want to label 2011  based on a couple of bad incidents alone. There are a lot of other things that are in danger of being overshadowed by a couple of negative incidents. I think that’s plainly unfair.

So here’s a big thank you for EVERYTHING that I have experienced in the last year. The good experiences bought a smile to my face while the unpleasant ones have made me stronger and wiser. Its helped me to forgive, let go and move on. The way I see it, thats not entirely negative.

I hope you all feel the same positive vibe that I do.  Have a prosperous new year

D

 

 

My 12 hour flight…

As I sit here on one of the greatest machines on earth, amidst cold food, movies, cabin pressure and numb ear drums, I have found myself in a moment I have been running away from for a long time. A moment with me, and, me only. I let my heart feel what it wants to, and, not what I want it to. I feared it. I thought it would drag me in the darkness of the past memories, regrets, and fears. But it didn’t. Yes, there is slight apprehension about the future. But, I think I am more ready to live this moment, feel it to the fullest, enjoy the ocean of excitement, knowing it possesses a storm. Failure, and sadness are inseparable from my life. But I want to be sad because of what I did, not because of what I could have done. No regrets, no self doubts. May be thats the secret behind how I am not shattered into pieces. Conscience has answered my question. I tried it all, my heart was into it. Thats all that matters.

Even today, I am doing what I feel is right. Nowt what ‘seems right’ or what others tell me is right. I have not always done it. But it sure feels good. Life is short. Let it hurt you because you followed your heart. You will heal faster. Regret life, and it will kill you every moment.

Let goo…….just let go..Happiness is so not a destination. Yes, you may have heard this before and were probably impressed by it. Wait till you truly realize it. Also,dont assume its an automatic. There really are no free lunches in the world, all you gotta do in this case is simply decide to be happy. You’ll find it by your side eventually.

Wow, I just finished my second movie. Time for a third.

D

Woh Tha Kal, Yeh Hai Aaj

Ek woh sama tha, khoj rahe the hum jaane kise?
Ek yeh sama hai, humne paa liya jaane kise

Ek woh sama tha, dekhe sapne the bade
Aaj yeh sama hai, neend ke aage bus hum khade

Ek woh sama tha, jab chhoti khushi ka tha haseen saath
Aaj yeh sama hai, Badi khushi bhi se na banti koi baat

Ek woh sama tha, chand doston se milti thi muskaan
Aaj yeh sama hai, apne hi doston se hum hain anjaan

Ek woh sama tha, khwab dekha ki mil jaayega sab
Aaj yeh sama hai, daulat reh gaya hai bus ek shabd

Ek woh sama tha, intezaar tha garajte baadlon ka
Aah yeh sama hai, darr hai toofan mein beh jaane ka

Ek woh sama tha, Waqt beetne ka tha no koi ehsaas
Aaj yeh sama hai, taufa lagta hai yeh waqt, jo ab na hai humaare paas

Ek woh sama tha, hum woh the
Aaj yeh sama hai, hum hum hain